The art of social infection: Viral ChangeTM in action
The spread of behaviours, viral in nature, is how social change happens, how social fashions appear and how company cultures shape & reshape themselves.
In his pioneering book, Viral ChangeTM, Leandro Herrero addressed how a relatively small number of highly connected individuals could orchestrate change in an organisation through a small set of non-negotiable behaviours. Now, the author addresses Viral Change in action, showing that the more primal 'Homo Imitans' is still a powerful force.
Homo Imitans explains how Viral Change mechanisms work everywhere: in the spread of violence in streets (and also in how to reverse it), in employee engagement inside the organisation, in the adoption of new behaviours and new company culture - and in how it can go wrong...
The alternative to slow, painful and unsuccessful management of change in organisations (Second revised edition)
Many 'Change Management' initiatives end in fiasco, because they focus on processes and systems only and because they are based on wrong assumptions. But there is no change unless the change is behavioural.
Viral ChangeTM will debunk these myths and show that, in Viral ChangeTM mode, people talk less about 'the programme' and do more in a way that infects other people, creating 'tipping points' where the new behaviours and the new changes become visible and sustainable. In short, Viral ChangeTM uses the networks of influence which are often below the radar of the organisation chart to create internal infections of success.
In this second revised edition, the author has further elaborated on influence mechanisms as well as added further insights (based on his practical experience) with regard to viral leadership.
The book will appeal to any reader who is interested in how organisations are rapidly evolving today and how understanding internal social networks is changing the way we should lead and manage. Viral ChangeTM is THE manager's handbook on how to create sustainable change in organisations.
"Leandro Herrero's new book takes a fresh approach to well-established business challenges. Wide-ranging and engaging, it makes for an interesting and absorbing read." (Velocity Magazine)
"Leandro Herrero's new book proposes the notion of 'viral change': new ideas infecting individuals, who spread the disease of change through contact with others. Please buy the book, because it may change your life-and the life of your organisation!" (Information Research)
New Leaders wanted - Now hiring!
12 kinds of people you must find, seduce, hire and create a job for
In the current business environment, success requires different skills, different mental models and different approaches to reality. So why do organisations still recruit people with the same skills they needed in the past?
New Leaders Wanted explores the new skills and new approaches to reality. It maps the 12 kinds of people that can literally make or break a company's success and will guide you in your search to find those people. New Leaders Wanted will help you create the conditions for extraordinary success in your organisation.
"New Leaders Wanted is thought-provoking and refreshing. If you want to stay on top of your game, this book should be at the very top of your Must Read List!" (Reader Views)
The Leader with Seven Faces
Finding your own ways to practice leadership in today's organisation
The amount of literature on leadership is vast, but people are still looking for new models and new references. We seem to have more information, knowledge and stories on the subject than we can handle. So, why does it still feel as if we know nothing about leadership?
The Leader with Seven Faces is a novel book on leadership with emphasis on what to practice to become a leader or to improve your own leadership skills. It maps, explores and develops the seven faces of any leader in plain English:
what you say (language, meaning and intention) - where you go (maps, destinations and journeys) - what you build (spaces, 'homes' and legacy) - what you care about (values, 'the system' and non-negotiable) - how you do it (drivers, styles and structures) - what you are (awareness, responsibility and identity) - what you do (role models, change and practice of leadership itself).
It is a book for anybody in the private or public sector who's interested in leadership and who's trying to find out the right questions to ask him/herself and the organisation to achieve better leadership.
"Herrero is not only very successful at getting his points across; he does so with intelligent panache. Whether or not one is a 'leader' per se, the book offers valuable information on how to get to know oneself to a greater degree and improve your interaction experiences with people of other personality types. 'The Leader with Seven Faces' is a fantastic alternative method to leadership that just makes sense."
"Herrero considers the nature of leadership and distills into seven chapters some truths about leadership that often deviate from the rhetoric of what I think of as the 'Harvard Business School Macho Leadership Model'. Buy this book, read it, enjoy it and learn from it. Everyone in an organisation has to lead in one way or another - you won't be wasting your time, no matter how far away you are from the top spot." (Information Research)
10+10+10=1000: the maths of Viral Change that transform organisations
Where Viral ChangeTM showed us a faster, more sustainable way to inject change into our organisations, Disruptive Ideas - Leandro Herrero's follow-up book to Viral Change - points us in the direction of 30 disruptive ideas (10 Structures, 10 Processes and 10 Behaviours) that can transform your organisation.
These ideas can be implemented at any time and at almost no cost and, what's more... their compound effect will be more powerful than vast corporate programmes!
All the above books are available from many online stores, including: