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Article 57 of 77 :: 11-Sep-2008
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Why you should consider infecting the employees in your organisation

After much anticipation, Melcrum hosted its third members only event in London on the 9th of Sepotember. Members from all over Europe joined their peers for breakfast at London's New Connaught Rooms, to network and learn more about research into peer-to-peer communication in the workplace.

The audience heard case studies from the new report Viral communication in the workplace, on how organisations including easyJet, Pfizer, Sun Microsystems and Deloitte have "virally infected" employees with enthusiasm and interest in process/culture change programs and various other new initiatives.

Dr Herrero spoke about Viral Change. Viral Change is gaining solid ground in a variaty of industries.

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