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The British Association of Communicators in Business(CiB) Annual Conference in Birmingham on 21-22 May 2009
Dr Leandro Herrero will provide the Keynote Speech at CiB Annual Conference at Metropole Hotel in Birmingham on May 22nd on how major change can be achieved by a small number of people in incremental steps through their networks of influence
Entitled:-
Employee engagement and viral change: redefining internal communications
His presentation will cover the following points:-
ﾷ Communication is not change: choices about the communications role inside organisations
ﾷ Web 2.0/Enterprise 2.0/Social media etc is connectivity but not necessarily collaboration, let alone change.
ﾷ Communication and informal networks in times of uncertainty
ﾷ Un-managing conversations and the paradox of risk-based of command and control
ﾷ Viral communications and viral change: engagement as activism
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